AFFILIATE MANAGER
The Role:
Job Title: Affiliate Manager
Location: Islington, London
Salary: Competitive Salary + Bonus
Department: Acquisition Marketing
Office Hours: 9:00 - 18:00 (Monday - Friday)
The Company:
Tau Marketing Services boast a suite of innovative slots and bingo brands making it the UK’s fastest growing iGaming network.
A data driven strategy combined with market-leading creative has led to phenomenal conversion and retention rates ensuring that Tau Marketing Services provides customers with the ultimate online slots and bingo experience.
The key objective of the Acquisition Marketing Team is to deliver ROI from a multi-channel marketing mix. Due to expansion and an aggressive growth strategy Tau Marketing Services are now looking for an ambitious and target driven Affiliate Manager to join its growing and experienced team.
Job Description:
The Affiliate Manager will work closely with the Head of Acquisition and be responsible for the sustained growth and optimisation of a diverse range of campaigns, playing a key role in the development of integrated multi-platform campaigns.
The successful candidate will plan, deliver and evaluate all affiliate marketing activity across a suite of online slots and bingo products.
Applicants must be passionate about digital marketing and have demonstrated the ability to thrive in a fast paced and target driven environment.
Key Responsibilities:
-
Work closely with the Head of Acquisition to develop and maintain innovative market leading campaigns whilst ensuring delivery meets all campaign requirements and KPI’s
-
Develop and pro-actively manage a portfolio of existing partners
-
Identify new partnership opportunities
-
Review and negotiate new and existing commercial agreements
-
Ensure all affiliate marketing activity is sufficiently monitored, tracked and evaluated in order to monitor ROI
-
Responsible for delivering clear, concise and reliable reporting on all activity to key stakeholders
-
Carry out comprehensive industry and competitor research in the quest to achieve a competitive advantage
-
Work closely with the wider acquisition team to develop the overall marketing strategy and ensure that any affiliate activity is aligned with business objectives
Essential Skills & Experience:
-
Minimum of 1-2 year’s digital marketing experience
-
Interest and knowledge of the online gaming industry is essential
-
Previous experience in identifying, establishing and nurturing long term relationships
-
Commercially astute with excellent negotiation skills
-
A creative and logical thinker with first class attention to detail
-
Excellent communication skills with the ability to communicate at all levels of business
-
A team player who has the ability to thrive in a highly pressurised environment
-
Experience of forecasting and budget management
-
Strong analytical and reporting skills with an advanced working knowledge of Microsoft Excel